Summer is the perfect time to brighten up your look, and at Artelier, we’re already seeing the first wave of clients ready to go lighter, brighter and beautifully blended.
But before you take the leap into blonde, there are a few things every client should know to keep their colour healthy, glossy and long‑lasting.
Here’s your go‑to guide for going blonde this season.
Maintenance: What Blonde Really Involves
Blonde is beautiful… but it does require commitment.
Depending on your chosen shade and technique, you may need:
• Regular toners every 4–6 weeks
• Root touch‑ups for high‑lift blondes
• Glossing appointments to keep your colour fresh
• Hydration treatments to maintain softness and shine
Low‑maintenance options like balayage or lived‑in blends are perfect if you want brightness without frequent visits.

Toning: The Secret to Perfect Blonde
Toning is what keeps blonde looking expensive, not brassy.
Whether you love creamy vanilla, cool ash, champagne or soft beige, your toner is tailored to your exact shade and skin tone.
It’s a quick appointment that makes a huge difference, and one we always recommend keeping on your calendar.

Aftercare: Protecting Your Blonde at Home
Healthy blonde starts in the salon, but it’s maintained at home.
We always recommend:
• A sulphate‑free, colour‑safe shampoo
• A nourishing mask once a week
• Heat protection every time you style
• UV protection for holidays and sunny days
Pop into the salon to browse our Kérastase and LABEL.M ranges, our team will help you choose the perfect products for your hair type and colour.

Realistic Expectations: Blonde Is a Journey
Going lighter is a process, especially if your hair is naturally dark or previously coloured.
You may need multiple sessions to reach your dream shade safely, and that’s a good thing.
Healthy hair always comes first, and our stylists will guide you every step of the way.
Every blonde transformation starts with a conversation.
A consultation allows us to:
• Assess your hair condition
• Understand your colour history
• Talk through your goals
• Create a safe, realistic plan
• Give you a personalised quote
Book in with Emma or Andrew for expert advice, they’ll help you choose the perfect blonde for your skin tone, lifestyle and maintenance level.
info@artelierformby.com
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